E-commerce isn’t a side project anymore — it’s your growth engine. And we’re ready to show you how to fuel it.
If you’re heading to Goodwill AMCOE 2026 in Las Vegas (March 23–27), we hope you’ll stop by the Upright Labs booth. We’re bringing something important to share: a fresh perspective on how e-commerce fits into your bigger operational picture.
The Challenge You’re Already Facing
You know this story well. Donations are flowing in, your team is moving fast, you’re under pressure to grow online revenue without adding overhead — and somewhere in the middle of it all, your e-commerce operation is trying to keep pace.
But too often, online selling happens in its own silo. It is disconnected from intake, separate from your store floor, and running on different systems than your POS.
If your listing team can’t see what’s coming through the back door, pricing decisions don’t talk to your sales data, and tagging processes aren’t aligned across departments… You end up with bottlenecks. Missed opportunities and revenue that could have been stronger.
We get it. And we’re here to help.
What Upright Labs Brings to the Table
Upright Labs is built to help Goodwills like yours scale your online resale operations with clarity and confidence. Our platform helps you:
- List faster and smarter across multiple marketplaces
- Standardize workflows so your team operates consistently
- Manage inventory from the moment items are tagged to the moment they ship
- Scale with control without chaos
We’ve worked with secondhand organizations across the country to turn e-commerce challenges into a competitive advantage. But we also know that real transformation happens when e-commerce is connected. That’s where the bigger picture comes in.
Introducing the Complete Thrift Ecosystem
At AMCOE this year, we’re excited to showcase something larger than just our platform. We’re part of a connected ecosystem designed to support your entire operation, from the donation door to final sale. Here’s how it works:
Upright Labs will be exhibiting alongside our thrift ecosystem partners:
- Solutions ITW – POS systems, store execution, and reporting visibility
- Secure Retail – Intake management, tagging, and backroom workflow control
Together, these platforms create a seamless operational flow:
Intake & Backroom → Store Floor & POS → E-Commerce → Revenue Growth → Mission Impact
This means:
- Your intake decisions are informed by actual sales performance
- Serialized tagging improves accuracy and traceability from backroom to listing
- Your POS data aligns with your online strategy, not against it
- Leadership gets executive-level visibility across all channels
When your systems talk to each other, e-commerce stops being an isolated department. It becomes part of a coordinated growth strategy that touches every part of your operation.
Why This Matters for Your Mission
Online resale continues to grow. Your buyers expect availability across channels, your leadership needs measurable results, and your community depends on the mission funding you generate. A connected ecosystem helps you:
- Move products faster from donation to sale
- Reduce friction between teams and departments
- Improve visibility into what’s working (and what’s not)
- Generate stronger, more predictable revenue to support your mission
This isn’t about adding another tool to your tech stack. It’s about aligning the tools you already need so they work together, not against each other.
Let’s Connect at AMCOE 2026
We’d love to meet you and your team in Las Vegas and show you how this all comes together. Here’s how to connect with us:
Visit our booth at Goodwill AMCOE
(March 23–27, Las Vegas)
See the Complete Thrift Ecosystem in action and meet our team
Want to see the thrift ecosystem before the event?
Get a personalized walkthrough on your timeline
Let’s talk about your specific challenges
Every Goodwill is different. We want to understand what would make the biggest impact for your operation.
